9 Ways to Write a Catchy Presentation Title
What’s the first thing the audience sees about your presentation before you begin the speech? The title!
Before starting your presentation, you must grab your audience's attention from the first moment. With a bland title, your audience will likely lose interest before you start.
One of the best ways to engage your audience from the beginning is by using a catchy title.
After all, it is the first thing your audience will see before the presentation commences. The title informs your audience about what your presentation entails; hence, it must be appealing. It must ensure that your listeners find the presentation interesting.
So, if you want your presentation title to stand out, here are some tips on how to write a catchy presentation title.
9 Tips for Writing a Catchy Presentation Title
Utilize the tricks below to create the perfect presentation title according to your audience.
1. Provide Relevant Information
People typically seek to gain answers to their questions from presentations. One way they can confirm if a presentation holds information relevant to their question is with the title.
"How-to" titles usually do the trick if you want to attract your viewers and let them know that you can solve their problems.
You usually do not need to create lengthy titles to explain your content, and a simple yet informative title would suffice. Your title should inform your listeners what they stand to gain and make them curious about what your presentation entails.
Examples of this include:
- How to engage an audience and keep their attention
- How to create a presentation worth listening to
2. Tell a Story
People love to hear stories. However, you do not need to limit your storytelling to the actual presentation. You can also include the power of a story in your title.
The story you tell does not necessarily need to be your own but should be relevant to your presentation and resonate with your audience.
This format works best if you plan on presenting a case study. Remember that this format demands that you create a story that tells viewers how someone or something got from one point to another.
For example, 'How A got to B." Ensure to use adjectives to showcase the transformation from point A to point B truly.
Example titles include:
- How a low-income household started earning significantly
- How a charitable organization created opportunities for uneducated children
3. Make Use of Numbers
Adding numbers to your presentation title can attract even those well-versed in the topic you plan on discussing.
For instance, "three tips on how to teach kindergartners" sounds better than "how to teach kindergarteners."
Even the best kindergarten teachers would be intrigued and want to find out what these three tips are.
The number you decide to use depends on your presentation. However, it is best to keep the number at a minimum. Typically, it would be best to aim for three, but you can go as high as five.
Using fewer points allows you to go into detail on each point explicitly. This way, you can fully explain each concept to allow your viewers to grasp each.
It also shows them that you know what you are talking about. Remember, it is best to present your topic more deeply than to discuss numerous concepts widely.
4. Keep Your Audience Wanting More
Another way to grab your viewers' attention is to pique their interest. Provoke their curiosity, and you can keep them hooked until the end of your presentation.
This format works best when you want to reveal a new research study. After all, people attend seminars, workshops, and conferences to learn about the latest discoveries in their fields. An example of this is:
- New research shows that the most optimal method to teach kindergarteners
This title suggests there is a new trick that kindergarten teachers can use in their classrooms to improve the teaching and learning experience. If you were a kindergarten teacher, wouldn't you be intrigued to find out what this presentation is all about?
Alternatively, you can use this format even if you do not have recent research results to reveal. All you need to do is evoke curiosity. Here is an example:
- The best strategy to teach a classroom full of kindergarteners
This title does not discuss any research information, but it would still make the viewer wonder what the "best strategy is.
5. Use Questions in the Title
You can use questions in your headline to attract listeners.
However, ensure that the questions are related to something they care about. Otherwise, you risk losing your audience's interest. The trick is to relate your question to the benefit of listening to your presentation. Examples of this include:
- Do you want to know the five things you are doing wrong as a blogger?
- Are you ready to start exercising? Start the right way
The question in your header does not always need to be a question. You can simply hint or imply it. An example of this is:
- That's right! Skincare products produce better results than you expect
6. Command Your Audience
Sometimes, the best way to grab and keep your viewer's attention is to be direct. As a professional, you should tell them the action to make or to act a certain way. Tell your viewers what these actions can lead to.
This format's point is to ask your audience "why," so this curiosity would make them want to hear what you have to say. Some examples titles include:
- Stop wasting time on things that do not matter
- Throw that negativity away and embrace positive change
7. Imply Privileged Information
We all love secrets and want to feel like we are in on something private. This is why creating titles that imply that you are providing information that only a few people know can draw attention to your presentation. Examples include:
- Secrets of teaching kindergartners
- Teaching techniques that only pros know
8. Offer Easy Solutions
You can attract people when you tell them they can easily learn to do something or do it in a short amount of time.
In your title, ensure not to mention the process because it would seem like a lot of work. Instead, focus on the viewer's motivation. Talk about the result of listening to your presentation. For example, you can use:
- Learn to stop procrastinating right now
- Best way to cook chicken in less than 30 minutes
People get excited when they know they can learn something new that would instantly show significant improvements in their lives.
9. Create a Cause for Concern
This title format is a powerful technique to make people come to your presentation. This is because the title makes them wonder if they are making mistakes.
Hence, they would be interested to know if they are truly making mistakes and how they can fix or learn from them. For example:
- Common mistakes kindergarten teachers make
- Currents flaw in biology teaching techniques
The titles do not have to be general, and you can base the title on your experience. In some cases, these titles work best because it makes you more relatable, and the audience would be more receptive to what you have to say. Here is an example:
- Three mistakes I made while teaching kindergarteners and how you can learn from them
Conclusion: Writing an Interesting Speech Title
After creating informative and thought-provoking content for their presentation, some people find it hard to title their work properly. However, writing a catchy presentation title is quite easy.
The best presentation titles do not have to be complex, but they should not be simple either. All you need to do is ensure that the title is catchy.
You want to be able to grab your viewers' attention and hold it till the end of your presentation. Hopefully, you can now do so using one of the tips in this article.