Audience Analysis in Public Speaking: Knowing Your Audience
Public speaking can be a daunting task, but with the right preparation and audience analysis it can become an enjoyable experience. Audience analysis in public speaking is essential to understand who you are addressing before delivering your speech or presentation.
By analyzing your audience, you will have greater insight into their needs and interests which will enable you to better tailor your message for maximum impact.
In this blog post we’ll explore what audience analysis is, why it’s important, how to analyze your audience effectively, four types of audiences that require different approaches when giving presentations and some tips for engaging them during the delivery of the presentation.
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